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What does a Change Manager do?

Updated: Sep 8

The Real Job of a Change Manager


When asked, "What do you do?", the role of a Change Manager is often misunderstood. Many people think it's just about sending out emails and running training sessions. However, the job is much more strategic and complex.


A Change Manager is an architect of a successful business transition. They ensure a smooth shift from the current state to a desired future, making sure the organisation and its people are ready for the change. This role is far more than just "comms and training." If you're only engaging your Change Manager when it's time to approve a PowerPoint deck, you're not getting the full value they can offer.


Change management is about sustainability and accountability. It can sometimes create friction, but that's because a Change Manager's main goal is to set up a change for its best chance of success. They provide a critical assessment of the organisation's readiness and will tell you what you need to hear, even if it's uncomfortable. While it might be tempting to ignore these warnings, doing so is short-sighted. Your Change Manager is flagging risks that could derail a seamless transition. By making these issues visible, they can be prevented.


A game board showing small human models aligned on the board

Here are the key responsibilities that define the role of a Change Manager:


1. Strategic Planning


A Change Manager is a strategic thinker who collaborates with leaders to develop a comprehensive change strategy. This involves understanding business objectives, identifying potential challenges, and creating a detailed roadmap to achieve successful outcomes. They ensure the change is well-planned and aligned with the organisation's broader goals.


2. Communication and Stakeholder Engagement


Effective communication is at the core of success. Change Managers act as vital conduits, ensuring that all employees and stakeholders are well-informed. They engage with people at every level of the organisation, addressing concerns, gathering feedback, and building support for the transformation journey.


3. Risk Assessment and Mitigation


Every change comes with risks. A Change Manager plays a pivotal role in identifying potential obstacles and developing proactive strategies to minimise them. This foresight ensures the organisation is prepared to overcome hurdles that may arise during the transition process.


4. Training, Coaching, and Mentoring


Change often requires new skills and competencies. Change Managers work closely with training teams to design and implement programs that help employees adapt to new processes and technologies. They also provide one-on-one coaching and mentoring to support individuals through the personal journey of adapting to new business needs.


5. Monitoring and Evaluation


Change is an ongoing process. Change Managers stay vigilant throughout by continuously monitoring progress, gathering feedback, and making necessary adjustments to the strategy. They use metrics and insights to ensure the change stays on course and delivers the intended benefits.


Conclusion


The role of a Change Manager extends far beyond the surface-level tasks. It involves a delicate balance of strategic planning, effective communication, risk management, and continuous evaluation. They don't just oversee alterations to systems and procedures; they guide the organisation through the entire change process, ensuring the end result aligns seamlessly with the strategic vision. As businesses navigate the complexities of modern transformations, the importance of a skilled Change Manager in driving successful outcomes cannot be overstated.


For more information on Agencia Change services, book in an introductory call.


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